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The Story Of Richard Liu Qiangdong

Growing up, Richard Liu Qiangdong’s parents owned a little transport business in China. They shipped coal throughout the nation but weren’t a big-name shipping company. According to Richard Liu, his family was very poor, and that inspired him to travel to the big city and make a difference.


At first, Richard Liu found himself studying politics and went on to earn a degree in sociology. After realizing there was no money with a sociology degree, he began learning computer programming. His priorities changed as he focused more on entrepreneurial pursuits. Working as a freelance coder, he began working toward as EMBA.

He started working on a few entrepreneurial ideas while attending the China Europe International Business School. Go To This Page for related information.


As a freelance coder, he made enough money to pay for school and try to open his first business, a small restaurant. The restaurant idea didn’t last long after he realized how difficult restaurants are to maintain.

With his plate full, he only devoted two hours a week to the restaurant, leading to the business’s failure. After that, he moved into an industry he understood more than food. In 1998, he opened a little magneto-optical product store called Jingdong.


Jingdong expanded to 12 stores and made Richard Liu Qiangdong money. Sadly, the SARS outbreak made face-to-face contact dangerous, and all 12 Jingdong stores closed. Still, Richard Liu had an ace up his sleeve. Since 1998, he had a concept for an online business called


After realizing how much more successful an online business can be, Richard Liu Qiangdong devoted all his resources to growing He added more products and focused on improving customer satisfaction. Today, is China’s most successful online company. is worth more than $60 billion, and Richard Liu Qiangdong’s net worth is more than $10 billion.


Today, Richard Liu spends much of his time making his company better. Recently, he developed a strategy that relies on interacting with customers and people from around the world. He even traveled to Dallas, Texas to do an interview.


Liu Qiangdong has also been recognized by the “Business of Fashion Top Performing Businessmen of 2018”. An award that is very well deserved by Richard Liu Qiandong. It is a reflection of his consistency and excellence in his business.


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